Creating buy-in

Get your team members on the same page.

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Nothing gets done without buy-in. Creating buy-in is a BentonsEdge competency underlying many of the sales and marketing services that we provide:

Generating Buy-in seminar

Educate and train your team on how to develop a buy-in strategy, and how to effectively create buy-in inside and outside of your organization. We will develop buy-in skills in your people. Click here to learn more about a buy-in workshop and coaching for your team.

Buy-in coaching and presentations:

We will work hands-on with you or your small team to address a critical buy-in situation. This includes communications and contact strategies, coaching, presentation development & training, and participating in key meetings and presentations. Contact us to begin a buy-in engagement.

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Message from the CEO

Thank you for visiting our website. See how your peers are overcoming sales, marketing and communications challenges, in the links below.
– Dan Davison, Founder & CEO, BentonsEdge LLC

Selling into a Conservative Industry

"We shocked the industry by winning the largest service contact of the decade."
– Mark Reighard, CEO, Avchem

Writing a winning proposal.

“We faced a must-win proposal effort.”
– Frank Kimball, SVP Sales & Marketing, Avchem

Differentiating a service business in a “me-too” industry.

“We would not have gotten as far as we did as fast without BentonsEdge.”
– Jason Fiehler, CEO, Infūz

Helping a technical team gain market acceptance.

“BentonsEdge helped us simplify our message and gain market acceptance quickly.”
– Bill Smith, Group Manager, Advanced Tooling Solutions, Inc.

Getting a launch customer for a medical device.

“Our relationship with our launch customer was so effective that they invested our company.”
Ric Baldini, President & CEO, REaladi, Inc.

Recent applications of BentonsEdge Value-Story Selling™: